Fox Business is reporting the following news:
Video games are making their way into the hospitality business.
On Monday, Atari announced it has plans to open video game-themed hotels in eight cities across the U.S., including Phoenix, Las Vegas, Denver, Chicago, Seattle, San Francisco, Austin, Texas, and San Jose, Calif.
The Phoenix location is set to be the first location to break ground later this year, according to a press release.
Atari partnered with GSD Group to build the hotels.
The hotels will have fully immersive experiences for every age and gaming ability including the latest virtual and augmented reality, according to the company.
Some of the locations will also have venues for esports events, according to the release.
“When creating this brand-new hotel concept, we knew that Atari would be the perfect way to give guests the ‘nostalgic and retro meets modern’ look and feel we were going for,” producer Napoleon Smith III said in a statement. “Let’s face it, how cool will it be to stay inside an Atari?!”
“Together we’ll build a space that will be much more than just a place to stay,” Atari CEO Fred Chesnais said in a statement. “Atari is an iconic global brand that resonates with people of all ages, countries, cultures and ethnic backgrounds and we cannot wait for our fans and their families to enjoy this new hotel concept.”
The original story appeared here!
Vacation destination 🌴 #atarihotels pic.twitter.com/gEmadaAoRP
— atari (@atari) January 27, 2020
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